On the occasion of the 10th anniversary of the Frida relaunch in the U.S., CEO Chelsea Hirschhorn looks back at the "blind naivete" that let her believe the snotsucker could go mainstream. Read More
source https://fortune.com/well/2025/01/25/ceo-who-turned-swedish-nosefrida-into-huge-hit-american-parents-babies/
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Saturday, January 25, 2025
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Meet the CEO who turned the Swedish NoseFrida into a huge hit with American parents of babies
Meet the CEO who turned the Swedish NoseFrida into a huge hit with American parents of babies
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